Survival Package for Co-authors

Sword wielding bloody viking soldier with warrior queen

When you write a book alone you’re single: nobody cares if you don’t take out the trash, or if you sleep until noon surrounded by beer cans. A writer’s block lasting for three months will drive you crazy, but it won’t delay anyone else’s career.

The case of joint-authoring reminds a marriage. You have a common goal (I hope), and you’re prepared to work together. You also annoy each other sometimes, and small matters can cause huge fights. Afterward, you go on writing the book like nothing happened.

Is Co-authoring a book the right choice for you?

Writing a book together with your natural rivals demands that you trust and honor your colleagues. Choose people whose writing style appeals to you. But what if one of you makes it big with his own product while you’re still struggling with the joint project? The feeling of envy belongs to the literary business. Put jealousy aside and work harder with him. And if the co-operation doesn’t work out, have a plan B ready.

Co-authoring is a serious commitment which shouldn’t be entered lightly. Stay true to your writing buddies through thick and thin. Be honest with them. You have equal rights and duties.

Plus factors of the pact

  • You only have to write a part of the text because other writers do their part.
  • You have expert help at hand. People who know your plot offer great tips. Each one notices different things.
  • Your pals have the drive to help you because without you succeeding, they won’t cross the finish line.
  • You have several people with their unique fanbase shouting your message across social media. Coordinate your efforts.
  • Splitting the costs for editing and book cover. You don’t have to pay for everything without someone participating.
  • You have different strengths and weaknesses. Together you make a stronger unit than alone. One of you knows weapons like a professional SWAT officer, another one creates a killer emotional impact…

Minus factors

  • You split the money you get, and the money is far from a jackpot, to begin with.
  • Amazon doesn’t have a feature to divide the authorship of a book. You must decide which one of you portrays the book on her author page.
  • Sometimes joint authorship means re-writing something which would have been a simple thing by yourself. The plus sides are so big that this is a small nuisance.
  • One of you will write more than the others.
  • Risks of departing and all amounts to nothing

Tips for Survival

  • You must have experience, something to bring to the table. Don’t expect anyone to teach you the basics of creative writing for free.
  •  If someone gives non-constructive commentary, be honest about it; otherwise, you’re going to have a violent fall out at some point.
  • Agree on SoMe postings and PR: what to tell and when? Ask your partners before you post.
  • Write a roadmap and a scene list for the book. This way you minimize rewriting because you don’t develop the plot into conflicting directions.
  • Agree who writes which part beforehand. Divide the workload evenly.
  • Create character wrap sheets for all major characters. The co-authors must know each other’s characters like their own pockets if the same characters run through the book.
  • Share material openly with your writing buddies. Teach others, and they’ll teach you. If you guard your treasured content, how can you expect others to put it all out?
  • Split the costs evenly. The same goes with incoming money, like royalties.
  • Agree on copyright.
  • Negotiate and present justified & clear arguments.

Enter this challenge with an attitude for adventure. It won’t be a walk in the park, I can promise you that. Strike a deal on deadlines, and I’m not talking about synchronizing word counts. Be flexible. Each writer has a different style and mentality. But if your writing buddy gets in trouble with a plot twist, or loses motivation, step in to help. Each one of you will face several writer’s blocks on the way.

Encourage each other to go on. Say out loud when you struggle. This is the most crucial piece of advice I can give you.

What can go seriously wrong?

Unfortunately, everything can go wrong. Usually, life intervenes. What if one of you gets hit by a car and cannot work for months? On a less morbid note, can your motivation take long breaks from the joint project, and pick up writing like nothing happened?

You are likely to disagree about different publishing routes and other life-and-death questions. If you own 50-50% rights of characters and plot, who has the final say? I mean this one can stop publishing after several years of hard work.

What do you consider a deal-breaker? Speak your mind through the whole process. Voice doubts in time!

People have spouses, children and day jobs. Writers usually face losing their job as a possibility to write more, but sometimes the opposite happens: you must work two or three jobs to support your loved ones. You won’t have time to write—or sleep. What happens to joint joint-authorship if one of you cannot deliver, not even after lenient deadlines? It’s human nature to hang on to something we love although we have no power to go on. Writers are incredibly ambitious and letting go is harder if you’re friends with your writing buddies.

What if the one who has to drop out is you?

My advice is this: stay in contact with your former writing buddies. Keep them updated on your situation. Another chance to co-operate might dawn in your future. To avoid a mental meltdown, be honest to your writing colleagues. Request a time-out or stop participating if you must. The others will understand your predicament.

Tools of Co-operation

Call each other if you live in the same country. I, on the other hand, live at the Northern end of Europe. I use mostly email and shared Word files to communicate. Skype is an excellent option because on the live video you see the reactions of others.

Do your writing on Google Docs where everyone can edit and leave comments. Be open-minded about editing. Google Drive and Online Word are good choices- both allow you to synchronize your laptop edition into the shared Cloud. The internet overflows with workshop software, both for PC and IOS operating systems. With the various mobile phone apps, you can edit or comment on other people’s text on the go.

Keep track of your changes. Have a specific file for the final draft. One of you might know the correct format for a finished manuscript, or you can buy the service.

Use a professional editor of high quality. The capability to give ruthless critique diminishes when you become friends with your co-authors. An editor will polish the rough edges and get rid of excess wordiness. The route of choice to publishing makes no difference: well-edited is half-sold in the Indie world as well.

Search Engine Optimization for Writers

balance

Search Engine Optimization means boosting natural visibility. The aim is to lift your website, blog, etc. as high as possible in the keyword search result which describes your product. Web traffic is driven by the major commercial search engines, Google, Bing, and Yahoo.

Reasons why you must work with SEO:

  • Most consumers never visit the second page of search engine results. You must get to the first page.
  • The majority of users utilize search engines before they buy a product
  • Direct relevant traffic to your website: people who want to read your genre and who will love your blurb.
  • Yes, I know IT isn’t your top priority. SEO demands patience, but the results benefit you in the long run.

The door to the world of search engine optimization doesn’t open quickly. If it did, optimization wouldn’t be big business.  You can find top companies who will do the job for you–for money. In this article, I explain a few key concepts. Applying optimization means sitting on your butt to untangle a difficult dilemma. But you’ve already overcome the most significant obstacle by writing a book! Use the same iron determination to make your creation visible to the world. Make a habit of looking into your SEO performance now and then.

Keywords

“Your SEO keywords are the essential words and phrases in your web content that make it possible for people to find your site via search engines. A website that is well optimized for search engines “speaks the same language” as its potential visitor base with keywords for SEO that help connect searchers to your site.”

Source: https://www.wordstream.com/seo-keyword

Writing a list of keywords is the decisive step in your search engine optimization initiative. The best keyword research tool is just a spreadsheet. I’m sure you use “book” among your keywords, but that doesn’t set you apart from the competition. Self-publishing has revolutionized the volume of new books.

“Here’s the problem with self-publishing: no one cares about your book. That’s it in a nutshell. There are somewhere between 600,000 and 1,000,000 books published every year in the US alone, depending on which stats you believe. Many of those – perhaps as many as half or even more – are self-published. On average, they sell less than 250 copies each. Your book won’t stand out. Hilary Clinton’s will. Yours won’t.”

Source: https://www.forbes.com/sites/nickmorgan/2013/01/08/thinking-of-self-publishing-your-book-in-2013-heres-what-you-need-to-know/#2304f25d14bb

But that won’t stop you from trying? It sure as hell won’t stop me. That’s why finding you from the sea of other writers is a necessity.

Remember to include your keyword in the title, in the first 300 words and topmost headlines. In the body of the text, use variations of your keyword. The point is to think about keywords when you write a blog post, create a new page on your WordPress or other hosting sites. You use hashtags when you post on Facebook, Twitter, and Instagram. If you didn’t, start doing it now. Watching which content comes up under each hashtag will open a new world for you. It’s the same thing with keywords. And remember to spy on your competitors!

Find out more about SEO:

9 Secrets of Professional SEO Article Writers: https://www.contentfac.com/7-secrets-of-professional-seo-writers/

Sources for Newbies: https://moz.com/beginners-guide-to-seo

What Attracts People to You

Remember to follow up and modify your actions accordingly. See which of your posts get most likes and forwardings. Produce more content which “sells.” I’ve done this on a small scale and my smiley face—yes, good old me—produces most likes when I do something I love: fiddle my guns, run with my dogs, photograph the Finnish nature. A person behind the pen name can be the most exciting thing to your readers. Sometimes, my Huskies get more likes than I do. So what? They belong to the same brand.

The Google keywords heroine post-apocalypse arctic produces one of my author pages as a search result. My work on this was minimal. Yet I ended up on the first result page. The point being that those ordinary words describe The Unholy Warrior, my novel in the making. That’s why I wrote the words into the body of my page’s text.

“When it comes to web pages, Metadata and meta tags refer to the title and description of a web page that are encoded into the page but not actually displayed on the screen with the page. The real consumer of this invisible data and HTML code are the search engines, as this data provides important information to search engines about the content and purpose of the web page.”

Source: https://www.webpresencesolutions.net/metadata-meta-tags-web-page-titles-page-descriptions-explained/

Do study, what attracts people to you. Writers similar to you: what are they doing better? Please don’t compare yourself to Lee Child or David Baldacci. Just Googling thriller writers produces their broad smiles along with Stephen King. These people are insanely famous, and they have otherworldly resources to take care of their SEO. Look into people a bit above your own level, writers who are easy to find. And don’t procrastinate optimization until you’ve published. You’ll waste most of the punch in a book launch. But it’s never too late to start.

Site Tools

WordPress, especially if you paid for the business version, offers you different plugins for free. The pro versions cost but provide a wide range of functions.

SEO_Yoast

Yoast and other top SEO plugins for WordPress: https://neilpatel.com/blog/10-wordpress-plugins-to-turn-your-site-into-an-seo-powerhouse/

Use the plugin of your choice and let the wizard guide you into applying for a Google search engine authentication code (which is just Google’s way of making sure you own the site). https://support.google.com/webmasters/answer/35179?hl=en

Just by doing this with Yoast, I surpassed a few ladies bearing the same name. Plus I attacked multiple fronts: social media ranks high in search results.

Rebecka_search_results

Searching Google with my full name is just an example. A name is specific. More common search terms produce more competition, but as a writer, you need to be known by your pen name or Christian name. Search yourself from time to time!

Internal Content Linking

Internal links are any links that connect your webpages to one another. You must offer content which serves the customer. He must find what he wants easy and quick.

“Search engines put emphasis on rewarding positive user experiences as they care about their end customer – the searcher. When the searcher uses Google or Bing and finds what they are looking for at the top of the search results, the site is giving their user value.”

That means your site needs to be easy to navigate and the content well written. Don’t think what you want to say, but what your reader needs to hear! And please don’t push.

Five essential best practices for internal linking structure:

  • Put the user first
  • Manage internal link value and flow
  • Structure around content topics
  • Utilize unique content and canonicals
  • Indexing and prioritization

Source: https://www.searchenginejournal.com/seo-internal-links-best-practices/214886/

External Content Linking

“In fact, an external or hyperlink is any link that was posted on another website but points to your web resource. Same way, when you insert a link to another resource on your site – it is called an external or outbound link.”

Source: https://sitechecker.pro/external-links/

Use external linking to direct traffic onto your author site. Use social media with references to relevant content on your blog. Don’t spam. The material must be exciting and allow your followers to spread it out of their free will, and their followers to do the same.

You remember when you learned to engage the reader’s emotions with your writing? Do the same with web content!

Everyone who forwards what you want is your helper in SEO. The more links lead to your page, the higher the ranking it deserves in search engines. That’s why blogging is so useful for a writer. Feature guest writers on your blog. Appear on someone else’s author page and spread the link around.

Final Reminder

I’m just a stupid person who writes as a hobby. If I could get the hang of basic SEO to scratch the surface, so can you.  With $69 per month, a team of experts can do it for you. Where’s the fun in that? Besides, they don’t know your book the way an author knows his child. They won’t be passionate about the product! You spent every free moment for the past months/years writing your story. You know what your readers want to hear!

Remember to use paid advertising in social media to promote your published book and to encourage people to write reviews. Start experimenting (in good time before going live) with Facebook ads, for example. Use small money and measure your results. Refine your actions accordingly. Every system offers great statistics tools nowadays. Take a peek where your fans come from and how they ended up on your site.

Happy search engine optimization!

PS: If you intend to publish traditionally, don’t think the publishing company will do this for you because they won’t.

Give Evil The Central Stage – Groundbreaking Villain Moments

Demonic male with burning beard and arms.

I’m back with the concept of the villain because he/she is crucial to your story. As far as I can remember, I wanted to write a brutal villain who will stop at nothing. And I remember movies by their villainous character actors.

The definition of the villain is:

“In their role as an adversary, the villain serves as an obstacle the hero must struggle to overcome. In their role as a foil, the villain exemplifies characteristics that are diametrically opposed to those of the hero, creating a contrast distinguishing heroic traits from villainous ones.”

Source: https://en.wikipedia.org/wiki/Villain

The definition reminds writers of the importance of struggle but contains various traps which can cast your evil one with one of the extras. The antagonist is a series of obstacles on the hero’s journey, but also an entity of his own. He has to be of the same caliber as your protagonist- preferably stronger. You wouldn’t confront Batman with a minor criminal in the final battle, would you? The Joker, played by Jack Nicholson or Heath Ledger, is an unstoppable force of nature.

The villain is a central character of your book and you must treat him with respect.

He/she demands a lot of work. I advise you to sit down opposite your villain after you’ve Googled a character questionnaire form. An example of a set of character questions: https://www.novel-software.com/theultimatecharacterquestionnaire

Remember, he’ll fool you- like any respectable villain would deceive a cop during the initial interrogation. Each layer of deceit leads you closer to what makes him tick. That’s the point of the character interview. You might never tell the reader what he does first thing in the morning- unless that signifies something important- but you can resource the library of him when you write the groundbreaking villain moments I’ll discuss next.

If you know the depths of the villain, you know instinctively what his reactions are.

Groundbreaking Villain Moments

Whether you outline your story or start tapping away in the presence of your divine muse, remember to create major plot points for the villain. These key scenes can make the character relatable, or scare the shit out of your readers if that’s what you’re aiming for.

My list of villainous scenes isn’t complete. I’ve chosen the important few, with movie clip examples.

The First Look

The first impression of the antagonist defines the image of the hero’s counterforce. How do you introduce the villain? Hopefully not by describing his hair and eye color, and his dashing good looks which make the ground shake beneath your feet. Don’t get me wrong- I daydream of good-looking villains, but you must start with:

  • his first crime
  • the first harsh word
  • the evil glance
  • he camouflaged as the slightly creepy everyman
  • someone you’d never suspect but happens to be on the scene
  • And so on. The sky is the limit with villain introductions.

When I was seven, a known bully- a big one- waited for me on my way home from school. Trying to outrun him was futile, and he knew where I lived. He caught me and suffocated me with snow. This happened each winter afternoon until I learned the subtle art of evasion.

Meeting your villain is like the childhood moment when an overpowering person grabs your arm and you understand that he’s not letting go.

Think of ways to make the reader afraid of him- or what he can cause- and you’re on the right road. We’re talking about power and violence. You might go the sly route: let him appear harmless, and the fear doubles with shock as he strikes. The ill omen of doubt must be present from the beginning. Building a believable personification of evil is hard work.

The First Confrontation

“The moment when your villain and hero meet face-to-face is a wonderful opportunity to show us why your villain will be a good foil for your hero. These confrontations are at their best when the villain reveals a chink in your hero’s armor.”

Source: https://thewritepractice.com/villain-scenes/

An example from the movie Matrix, Agent Smith (Hugo Weaving) interrogates Keanu Reeves: https://www.youtube.com/watch?v=4D7cPH7DHgA

At the end of the scene, we understand that something is seriously wrong with the movie’s world.

The Hero’s Temporary Defeat

You’ll recognize the hero’s failure from every Hollywood movie you love. You can combine this scene with The Villain Shows His Cards, or The Monologue– the spot in the James Bond movie where Ernst Stavro Blofeld describes his complete plan to rule the world.

The Hero’s Temporary defeat deals with stakes. You’ve given us the stakes at the beginning of your hero’s journey (inciting incident) and when you introduced the villain. Now is the time to provide us with a bitter taste of defeat. The temporary failure means a foretaste of death.

What would a bad guy do if your loved one was at his mercy and you were unable to stop him?

Let J. T. Walsh tell you while the hero (Kurt Russell) is rendered powerless. A magnificent scene from the movie Breakdown: https://www.youtube.com/watch?v=2NAszvB80Ws

The occasional movie-goer knows instinctively that the hero will get help, or he has an ace up his sleeve, or the villain is so mesmerized by his plan that he doesn’t see the sidekick creeping up on him… whatever you choose as the vessel of turning the tables, and moving towards the resolution. Temporary defeat is at its best when the reader believes that the hero cannot recover from the blow.

It’s your villain’s grand moment. Let him show off his hideousness. In movies, this trope takes a hell of an actor to twist the scene into something previously unseen.

The Origin Story

The Origin Story is the villain’s chance to explain himself. Let his humanity shine through, and the reader can relate to him. Take Marvel character Loki: “sibling rivalry and daddy issues explain his actions. Being always in Thor’s shadow isn’t good for Loki’s overall mental health, and finding out that he’s adopted doesn’t help.”

Source: https://io9.gizmodo.com/10-villain-origins-that-actually-make-sense-1742183593

Most of us don’t work for the Devil. Reasons like: “the end sanctify the means” and “history demands action” and “I obeyed orders” have paved the way to hell on many occasion. The explanations don’t make the crime justifiable but offer a view on human logic.

Remember that explaining the Devil can take the scare away. If your evil one is a psychopath, don’t bother with the origin story.

Sometimes the human mind attempts to see something which isn’t there. The search for Ted Bundy’s soul is futile. Javier Bardem offers one of the most accurate movie depictions of psychopathy as the stone-cold hitman Anton Chigurh in No Country for Old Men. He needs no origin story. He is what he is.

The hotel scene between Woody Harrelson and Javier Bardem is pure brilliance:

https://www.youtube.com/watch?v=_-d1S79zt8c

Enjoy!

Express Yourself- Finding The Elusive Writer’s Voice

Collection of masquerade masks hang on a home's wall

What do you see when you look at yourself in the mirror? Wrinkles, the bags under your eyes and other flaws… or are you happy with your reflection because it shows the wisdom you have gathered with the mileage?

Maybe you want to be perceived through your work? You tap away on the keyboard,  send the manuscript to the publisher, and they take care of the rest while you write the opening line of your next bestseller in your dusty chamber.

I’d be happy with that.

Perhaps you love the internet and it loves you back. The top agent snatches you off the market because of the enormous following you’ve attracted in Social Media, and the rest is history.

Most writers- people- fall somewhere in between. You can hire someone to do publicity. Many learn the secrets of Indie-marketing through hard work. The public persona of a writer is a mask. You’ll find the intimate person between the pages of his/her books.

You On The Page

Writing a book is a massive endeavor which exhausts any creator. When the storylines run dry, and the tenth editing round tastes like shit, you must use your history to dig up fresh ideas. How does one pour himself on the pages of the book?

When you read the work of world-class writers, you hear a human voice which speaks to you. You sense the writer’s soul- the life which she led. Sometimes the tones are subtle, and you don’t understand where everything is coming from until you grab her autobiography. Lessons in World War molded the writer’s voice of Ernest Hemingway, George Orwell, and Marguerite Duras. When you look at their work, it’s obvious.

The effort to separate your persona from your writing is futile. You’re working against yourself if you try to hide who you are. It makes no difference if you write a memoir (riveted with true scandals), or a future story unlike anything in the history of Sci-Fi. When you are serious about the art of literature, you must develop a unique writer’s voice.

“The writer’s voice is not something you can measure, it’s subjective. But, even so, possible to be defined and identified.”

The literary agent, Rachel Gardner, defines the writer’s voice: “Your writer’s voice is the expression of YOU on the page.”

Your voice:

  • should reflect you: what you feel and believe; what moves you.
  • The tone in your writing is the most important element of your voice.
  • Your voice is the rhythm that prints the pace of the text.
  • You learn to be a better writer, you change genres, but whatever you write, your voice is always a central element.

Source: https://writingcooperative.com/the-writers-voice-what-is-and-how-to-find-yours-ed82f1884984

The voice is still elusive despite all the explaining. The voice is like Zeitgeist, the spirit of the times. It’s something you’ll learn by writing several books and short stories and blogs. You recognize the voice of Stephen King or J. K. Rowling. It’s the common denominator of a career.

Common Elements Vs. Your Voice

Mastering the art of literature demands that you use the excellent writer’s toolset: Consistent Point of View, Showing Not Telling, and answering the Spiritual Question, in the end- to provide a few examples. If you don’t abide by the rules, the reader gets thrown out of your book.

How do you characterize your hero/heroine? Remember, what moves you is an essential part of the writer’s voice. Some main characters appeal to you more than the others.

  1. The willing hero- James Bond
  2. The unwilling hero- Frodo Baggins
  3. The tragic hero- Oedipus
  4. The classical hero- Wonder Woman
  5. The epic hero- Beowulf
  6. The antihero- Tony Soprano (one of my all-time favorites)

Source: https://nybookeditors.com/2018/03/6-types-of-heroes-you-need-in-your-story/

What is your book’s plot type? Adrienne Lafrance describes archetypal plot arcs as ‘core types of narratives based on what happens to the protagonist.’

The six core types are:

  1. Rags to riches (a complete rise)
  2. Riches to rags (a fall)
  3. Man in a hole (fall, then rise)
  4. Icarus (rise, then fall)
  5. Cinderella (rise, then fall, then rise)
  6. Oedipus (fall, then rise, then fall)

Source: https://www.nownovel.com/blog/understanding-storytelling-arc/

Again, your choice describes you as a person and writer.

The Message

I’m pro-message when it comes to writing books. My favorite thesis as a dystopian writer is: “Humanity will never learn,” preferably pronounced with the deep voice of Morgan Freeman echoing into the void. Why? It has something to do with being me. Maybe my life experiences molded a cynical worst-case personality, or I just fell in love with dystopian literature as a fourteen-year-old. Go figure, but I’ve woven myself into the book I’m writing.

My second book will be a supernatural spy thriller. War and sacrifice shall continue to entice me. That’s my writer’s voice going through the loops of natural evolution.

My suggestions for nurturing the elusive ghost of the writer’s voice:

  • Write about things which excite or scare you.
  • Convey a message through your theme.
  • Arouse awareness of injustice.
  • Reveal your moral beliefs.
  • Pour yourself into the characters.
  • Observe the character traits of people you know.
  • Use your life experiences, hobbies and professional knowledge to build the setting and plot.
  • Visit places similar to the environment of your book. Smell, observe, feel.
  • Write what you’d love to read.